Product Catalog

Product Catalog

Massi Milano

Product Catalog

Massi Milano

Designed an elegant product catalogue for Massi Milano, capturing the brand’s Italian-inspired luxury in furniture and lifestyle décor through sophisticated layouts and rich visual storytelling.

Designed an elegant product catalogue for Massi Milano, capturing the brand’s Italian-inspired luxury in furniture and lifestyle décor through sophisticated layouts and rich visual storytelling.

Sccoter
Sccoter
Sccoter
Objective

To create a high-end product catalogue that embodies Massi Milano’s luxury aesthetic and Italian design sensibility, while effectively presenting their furniture and décor collections to upscale clientele.

Deliverables

  • Premium product catalogue (digital + print-ready formats)

  • Segmented collection layouts (Living, Dining, Bedroom, Accessories)

  • Editorial-style imagery and mood boards

  • Material swatches and finish references

  • Brand story introduction and inquiry page

Researching
Researching
Researching

Research & Ideation

  • Studied European luxury furniture catalogues for format and tone

  • Analyzed Massi Milano’s product range to group items by style and function

  • Developed a minimalist, editorial visual direction with strong white space and typography

  • Emphasized tactile materiality and lifestyle integration in product presentation

Final Deliverable Product

modern house
modern house
modern house

Conclusion

The final catalogue translates Massi Milano’s brand philosophy into a tangible, aspirational document. It balances product clarity with artistic presentation, enhancing both retail impact and customer experience across physical and digital touchpoints.